Who is this webinar suitable for?
Getting pricing right is a vital consideration for practically every type of venture – whether you are pre-start, early-stage or established as an owner-manager or employer.
Overview:
We’ll look at the principles of pricing and:
• Differing approaches to pricing a service and/or a product
• Calculating costs, prices, breakeven, mark-up and margin
• The pros and cons of discounting
• How pricing astutely can improve profitability and enhance brand loyalty
Agenda:
• The ‘Third’s Rule’
• Increasing sales revenues
• Pricing models
• Service-based: setting an hourly rate
• Product-based: breakeven per unit
• Mark-up vs Margin
• Price vs Value
The webinar may be recorded, however, having your Camera and microphone on is optional.
Information collected here will be processed by Wenta and shared with our programme partners such as Hertfordshire LEP, Watford Borough Council, Stevenage Borough Council and Ministry of Housing, Communities and Local Government for programme data reporting purposes only. Data that is collected here will be used to provide further business advice and support information to you. Please visit Wenta’s Privacy Policy for more information.
If you do not wish for your data to be used for marketing purposes such as the Wenta Mailing List, please ensure you do not select the relevant box for the Mailing List ‘opt-in’.
We have data sharing arrangements in place with programme and contract partners such as Hertfordshire LEP, Watford Borough Council, Stevenage Borough Council and Ministry of Housing, Communities and Local Government, who we work with to provide certain services to you. Under data sharing arrangements, certain personal information is shared for a specific purpose. The local authority or organisation receiving the information must only use that information to carry out that specific purpose, and keep your data safe and secure. Please visit Wenta’s Privacy Policy for more information.
